Our Standard
Know what goes into your routine.
Clear ingredients, a useful purpose and answers when you need them. That’s what you should expect from Letterman Standard.
Good habits come first.
Eating well, getting enough sleep, staying hydrated and training consistently form the foundation. Our products are designed to fit alongside those habits. We explain where each belongs in a training routine.
Every product should have a clear purpose.
Varsity Creatine fits a consistent daily routine. Half-Time provides carbohydrate fuel and electrolytes for longer or demanding sessions. Different roles, with straightforward explanations to help you understand how they can fit together.
Clear ingredients. Claims with context.
You should be able to understand what’s in a product, how much you get and why it’s there. When we discuss research or share testing information, we identify its source and explain what it tells you.
For Varsity Creatine, that includes information published by NNB about its Pürest creatine ingredient.
Questions deserve straightforward answers.
Choosing sports nutrition should feel informed. Ask us about ingredients, product directions or your order. Our Parent Guide and product information give athletes and families a place to start.
For the work you put in.
You bring the commitment to training. You should know what’s in your product, how to use it and where to turn with questions.

